Theraplush “Hold” smells like...

Feb 17, 2025 — Soft Services newsletter

Scent impressions by product testers and customers.

Soft Services Theraplush “Hold” is a fragranced version of our coveted overnight hand treatment. While the nourishing formula cocoons your skin, the scent softly lulls you to sleep. To help you better get a sense of “Hold,” we’ve compiled a fresh stack of fragrance impressions from product testers and customers. Amy: Velvety, a powdery, peppery close warmth, like woodsmoke on a cashmere sweater after a bonfire. Genderless and seasonless.

Lindsey: The scent captures the idea of a wonderful Parisian vacation, something like the intermingling of fresh flowers and cool blue laundry. I love to catch notes of the scent in the air as I go to sleep. Peter: It is a wonderful end point to the end-of-day routine. Jun: Soft and clean, unobtrusive, unisex, and not too sweet. Like I’m getting into a freshly made bed at a fancy hotel after a bath.

Catherine: The sophisticated, effortlessly beautiful women in my life that I looked up to in the 90s when I was a kid. Specifically, my cherished auntie who was always polished, gracious, and just gorgeous. And always smelled amazing. It feels like I’m hugging her. Natalie: When I have freshly-washed hair and I can still smell my shampoo and conditioner. It also makes me feel nostalgic somehow, in a way I can’t quite put my finger on.

Rebecca: Perfectly delicate, soothing, and gentle. I’d compare it to the amount of scent left behind a few minutes after washing your hands with really nice soap.

Credits in order of appearance: Unknown, Girl Stretched out on the Grass by Pierre-Auguste Renoir, Fontainebleau school by Sabina Poppaea, Nicole Kidman in Grace of Monaco , Le mie parole by Ketty La Rocca, Flaming June by Frederic Leighton, Lily in Shadow by Mark Adams Theraplush “HOLD” Overnight Hand Repair Treatment Theraplush “Hold” Case + Pod Set ($62) Theraplush “Hold” + Extra Refill Set ($98) Theraplush ”Hold” Refill Pod ($36) Delicately scented for bedtime.

Tags: Community, Theraplush — “Hold”